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Writer's pictureJacob Fitzner

Make Your Mark with ImpactCR: Another Year of Growth and Achievement

We’re thrilled to announce that Midwest Marketing will be attending Make Your Mark, hosted by ImpactCR on November 21, 2024, at the DoubleTree by Hilton in Cedar Rapids.


This annual event celebrates the dedication of Cedar Rapids’ young professionals and businesses, with live music, awards, and valuable networking opportunities. With Mayor O’Donnell sharing her vision for Cedar Rapids and inspiring insights from local leaders, we couldn’t be more excited to take part.


This year, Midwest Marketing has experienced significant growth and impact. Here’s a look at some of the goals we set, the milestones we achieved, and why attending Make Your Mark means so much to us as we continue to push forward in Cedar Rapids.





What We’re Looking Forward to at Make Your Mark


ImpactCR’s Make Your Mark event is more than a networking opportunity – it’s a chance to connect with other driven business owners and professionals who share a vision for growth in Cedar Rapids. We’re eager to connect with local leaders, share insights, and gain new perspectives on the challenges and opportunities unique to our area. Attending this event is part of our commitment to stay engaged with the Cedar Rapids community and build meaningful relationships that inspire us to continue doing impactful work.


Beyond the networking and conversations, we’re excited to showcase some of the successes Midwest Marketing has had this year. We’re looking forward to sharing our journey, celebrating the progress we’ve made, and looking ahead to even greater milestones in 2025.


A Year of Milestones: Midwest Marketing’s 2024 Successes


2024 has been a year of growth, ambition, and fulfillment for Midwest Marketing. As a one-person company committed to supporting other businesses, we set out with some big goals, and we’re proud to see how far we’ve come. Here’s a snapshot of some of the accomplishments we’re excited to share:


1. Achieving Monthly Revenue Targets and Financial Milestones


At the beginning of 2024, we set ambitious financial goals for Midwest Marketing, aiming to grow to $10,000 in monthly revenue by May and achieve $2 million in revenue by 2032. Through a strategic blend of social media management, website development, SEO, and advertising services, we’ve been able to scale our offerings and make solid progress towards these financial benchmarks. Reaching these milestones has been a rewarding reminder of the potential for growth in Cedar Rapids’ thriving business landscape.


2. Expanding Our Service Offerings to Meet Client Needs


This year, we focused on enhancing our service packages to provide more value to our clients. From introducing CRM setup and automation to developing comprehensive sales processes, Midwest Marketing has become a full-service marketing partner for local businesses looking to grow. We’re now helping clients across various industries streamline their customer management, improve their digital presence, and leverage marketing tools that make their operations more efficient and scalable.


3. Launching New Services to Support Small Businesses in the Midwest


Midwest Marketing expanded its support for specialized service-based businesses across the Midwest. From our appliance outlet store clients to a gym and a counseling group, we’ve been dedicated to providing targeted strategies that align with each business’s goals. We helped a gym owner streamline their onboarding process, develop supplement upsells, and track attendance to increase customer engagement, all while building a supportive brand community. We’re proud to have made a difference for small businesses across Iowa, providing strategies that help them flourish.


4. Making Our Services Accessible and Affordable


In line with our mission to make professional business tools accessible, we introduced a free consultation for clients who referred three new customers. We also refined our approach to pricing, ensuring that our services meet high standards while remaining affordable for growing businesses. In every project, we’ve aimed to provide clients with the tools they need to succeed without breaking the bank, reinforcing our commitment to accessible, quality marketing services.


5. Laying the Groundwork for Innovative AI Solutions in 2025


Looking ahead, we’re excited to share a preview of Milo, our AI Marketing Assistant, which will be launched in Fall 2025. Milo is designed to streamline communication and automate marketing processes for small teams, enabling them to grow more efficiently. Milo will be included as a complimentary service for all CRM packages, and we can’t wait to see the impact it will have for businesses in Cedar Rapids and beyond.


How Midwest Marketing’s 2024 Goals Aligned with Cedar Rapids’ Growth


Every goal we achieved this year reflects the vibrant and supportive business community here in Cedar Rapids. From collaborating with local business owners on new projects to attending community events and hosting educational workshops, we’ve kept our focus on creating connections and serving the area we’re proud to call home.


Through our work with clients across different industries – from healthcare and fitness to food trucks and venues – we’ve had the privilege of seeing the diverse and dynamic economy of Cedar Rapids up close. As we celebrate these accomplishments, we’re reminded that none of this would be possible without the trust and loyalty of our clients and the supportive Cedar Rapids community.


Looking Ahead: Goals for 2025 and Beyond

As we prepare for 2025, our goal is to continue building on the successes of this year. We plan to expand our reach, help even more businesses scale their operations, and launch new initiatives like our Milo AI assistant to bring even more value to our clients. We’re committed to remaining a reliable, innovative partner for Cedar Rapids businesses, empowering them to achieve their own goals and make an impact.


At Make Your Mark this year, we look forward to sharing our journey, connecting with Cedar Rapids’ finest professionals, and finding new ways to contribute to this incredible community. Here’s to celebrating 2024 and stepping confidently into 2025 – together, let’s keep making our mark on Cedar Rapids!

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